CUSTOMERS READY TO BUY
Maximise return on investment by targeting customers ready to buy from your brand
1. Search Engine Optimisation (SEO)
Search is a core part of almost every purchase journey, and ranking organically is the most cost effective way to drive valuable traffic to your site.
2. Product content
64% of consumers favour rich user experience over price point. Providing rich, detailed information about your products improves organic performance and encourages purchase by building trust.
3. Ecommerce & Marketplace Optimisation
55% of users now begin product searches on Amazon. The majority of your customers are shopping on marketplaces, so maximising visibility is key.
4. Paid Search (PPC)
Paid search allows you to gain instant visibility for your brand and your most important keywords, driving traffic to content while organic visibility is built.